Nutrition and Fast Food Industries Essay examples - 671 Words

Devashri Kamble 09/18/2013 Assignment: Chapter 2, Exercises 12 1. To get a feel for Peter Elbow’s â€Å"believing game,† write a summary of some belief that you strongly disagree with. Then write a summary of the position that you actually hold on this topic. Zinczenenko arguments says that fast food companies are making people fat. Fast food industry is vulnerable. They are marketing product with proven health hazards and no warning labels. It will results in to make children more sick, obese and angry. His arguments are strong enough to convince the situation according to his thought. Opinions may differ as to how persuasive these arguments are, but his statistics about diabetes suggest a definite health risk. These†¦show more content†¦David Zinczenko makes the point that many families eat at McDonald or Burger King because they dont have the time to prepare food or they dont have the money for healthy quality food. However, it is possible to go to fast food industries and order a healthier choice. For example, subway or chipotle. It may not be the healthiest choice but at least they do have vegetables and nutritive options in their food unlike in fries, coke, and a big mac. Also, if a family makes a schedule they can most lik ely take turns cooking and preparing healthy food. It may take time in the beginning but will become a daily routine. Yes, groceries are expensive. However, with coupons and places like Sams Club it is possible to by quality food that is healthy and not overpriced. Summary 2 David Zinczenko introduced the concept in his article, Dont Blame the Eater. He states that many frequent eaters of fast food are beginning to sue the franchise because they are now considered obese due to the fast food restaurant. Fast food industries are serving food high in calorie, cholesterol, and trans fat. They do giving the customer an option of eating healthy. David Zinczenko is correct in stating that fast food industries try to cover up the dangers of their food. It is hard to comprehend or even find a calorie chart in the restaurant. In their advertisements they shy away from the dangers of their food. However, placing a lawsuit on the company may be a littleShow MoreRelatedThe Impact Of Nutrition Information On Advertisement Of Fast Food Chains Essay1313 Words   |  6 PagesThe impacts of nutrition information on advertisement of fast food chains The fast food industry in the U.S. has rapidly expanded in the past few decades (Hwang, 2013). In 2014, the industry has created a 3% current value growth, indicating its robust and continued ability in the U.S. market overall (Euromonitor, 2015). This strong increase has largely changed Americans’ lifestyle and eating habits; the amount of money they spend on fast food is more than that on education, readings and videos (SchlosserRead MoreCreating a Solution Essay1702 Words   |  7 Pageshave thought of fast food restaurants as a place of gathering and convenience; as a result, fast food industries became a popular thing for people who were on the go and needed a full meal with a low price. This has caused many industries to understand its costumers and eventually led the way towards focusing specifically on making their restaurants more family orientated to gain exponential profits from not only the people on the go, but every type of costumer. The fast-food industries hav e became,Read MoreFood Industry : A New Problem For Society1014 Words   |  5 Pageshow many food advertisements people see in a day? Food industries compete to get customers attention with low prices and bigger portion. To sell as much as possible, they research customers needs and preferences and approach customers in that way. In fast food restaurants, customers make a long line to order, and while waiting, they watch many tempting advertisements about: how cheap, how big, and the latest menu. Environmental activist and cultural critic Wendel Berry claims that â€Å"food industriesRead MoreEric Schlossers Fast Food Nation: Undermining American Values1347 Words   |  6 PagesAndrew F. Smith once said, â€Å"Eating at fast food outlets and other restaurants is simply a manifestation of the commodification of time coupled with the relatively low value many Americans have placed on the food they eat†. In the non-fiction book, â€Å"Fast Food Nation† by Eric Sch losser, the author had first-hand experiences on the aspects of fast food and conveyed that it has changed agriculture that we today did not have noticed. We eat fast food everyday and it has become an addiction that regardsRead MoreFast Food Industry Essay1456 Words   |  6 PagesThe fast food industry has come a long way from its humble beginnings in the suburbs of Southern California. The industry has grown from being a commodity that worked to satisfy its customers efficiently to being filled with corporations that are looking to make the largest profits possible. This has led it to be very involved in political matters and along with the meat industry, it has a very strong hold over food politics. The effects of this on the American society have become noticeable, withRead MoreMcdonalds Research Paper : Mcdonalds1415 Words   |  6 Pages McDonald s Research Paper Olena Skrypnyk Monash University Unit: Tutor: Words: McDonald’s is one of the top fast-food service providers in the world and has more than 36,000 restaurants and operating in more than 100 countries around the globe (http://corporate.mcdonalds.com/mcd/investors/company-overview/company-overview-segment-information.html). McDonalds is known for a famous value-priced menu including Big Mac, McNuggets, and McFlurry. Individual restaurants usually operatedRead MoreProposal for Research on Fast Foods Essay912 Words   |  4 PagesProposal: Change in the fast food industry (we can take a specific restaurant like McDonald’s) to fight obesity Fast food and obesity The relationship between a nations fast food consumption and its rate of obesity has been studied. Schlosser said it seems wherever Americas fast food chains go, waistlines inevitably start expanding. Schlosser argues that the North America has the highest obesity rate of any industrialized nation. More than half of all adults and about one-quarter of all childrenRead MoreFast Food and Obesity1681 Words   |  7 PagesIs Fast Food Causing Obesity or Are We? Obesity is a growing problem in America that has serious consequences for us and our children. Some would argue this growing predicament is due to the poor choices made by the fast food industries and the unhealthy foods they have available to the public. Others like the Center for Consumer Freedom, would argue that it is not only their choice to eat healthy or unhealthy but also every individuals right as Americans to make that choice without the interferenceRead MoreAnalysis Of DonT Blame The Eater By David Zinczenco1057 Words   |  5 Pagesimplications, but, big corporations and fast food restaurants have a big part in this obesity epidemic. Although Zinczenco does not say so directly, he apparently assumes that the fast food industry is completely at fault for the growing health issues in children, including diabetes. Throughout his article, he makes it clear that an individual should be able to obtain self control whenever consuming fast food, however, he goes into explan ation that the deception on food labels is what really fumes the flamesRead MoreFood Choices and Peoples Health787 Words   |  3 PagesFood choice and people’s health are important issues in modern society. The development of fast food industry has produced many kinds of delicious and high calories foods which always have delicious taste, while new nutrition standards about nutritious food require that people have to avoid the high calories foods to avoid obesity. People now have enough information and know how to choose healthy foods; however, there are many elements in daily life that influence people’s food choices. In fact

Why Do We Shop for What We Do Not Need Free Essays

Consumer – One who delights advertisers by acquiring unnecessary products in accordance with the motto â€Å"I spend, therefore I am. † – The Cynics Dictionary All people shop for things that they do not need. When asking a person why he needlessly goes shopping, a typical answer is â€Å"because it makes me feel good. We will write a custom essay sample on Why Do We Shop for What We Do Not Need? or any similar topic only for you Order Now † In fact, there are many reasons why people, particularly in America, feel compelled to shop, spend, and buy things in an almost mindless automation where the consumer rationalizes the question of need. However, why do we shop for a twentieth pair of shoes? Why shop for another gadget that we might need? Why do people spend hours shopping for unaffordable stuff that is merely garnish? Shopping, apart from a practical need, is an emotional experience. This very real phenomenon is as serious as it is intriguing to those interested in this type of behavior. According to Pamela Danziger, a consumer industry consultant, â€Å"There is a desire to satisfy a need [. . . ] that is the simple answer to a profoundly challenging question† (27). In clarifying the meaning of the word â€Å"need† in Danziger’s assertion, it is important to understand that this fundamental aspect pertains to an emotional need rather than a practical one. Further, to help answer this question of why people shop needlessly, marketing scientists who study shopper behavior define emotional need as motivators. With this understanding, the question can be addressed: What motivates us to shop for what we do not need? * Shopping is fun and exciting: Perusing, trying-on, and trying-out dazzling new wares at a pulsing metropolistic-wonderland of fashion departments is an ecstatic experience with its mixture of excitement and adrenaline. Comparable to going to an amusement park, it is an occasion where there are people, places, and things to see, do, and . . buy. * Shopping is an escape: Dr. Drew Pinsky, a coping strategies specialist at Las Encinas Hospital in Pasadena, California, professes, â€Å"Shopping is a way of managing unpleasant feelings. † Similar to attending a museum or a movie theater, shopping allows us to take our minds off our problems. â€Å"Time heals† and we can give ourselves ample time at the mall interacting with salespeople as if they are museum guides, or spending a few hours window-shopping as if we are watching it all on the silver screen. Shopping allows us to feel like a celebrity: Generally, whether we are shopping at a warehouse home improvement store, an uptown fashion mall, or the local car dealership, starry-eyed salespeople roll out the red carpet for prospective buyers. This is truly an available fantasy world for an indulging shopper. As shoppers, we can walk into a showroom (as this is our celebrity privilege) greeted by our fans and receive all of the attention we deserve; pampered and fussed over, our stardom is at hand. The above emotional motivators are well-founded characteristics of shopper’s behavior per the findings of extensive research by marketing academics. Gary Witt, Professor of Marketing at Western International University, attests, â€Å"[Shoppers] do not want your product or service; they want [. . . ] a secret door to their heart’s desires. † This is now common knowledge among marketing strategists who work with advertisers to appeal to shoppers. In this way, we are incessantly subjected to marketing and advertising designed to entice us to shop and buy. All people, even those with the most resistant of base psychological mechanisms regarding this behavior, are in some way influenced by the persistent, ubiquitous bombardment of various media and its message of commanding people to shop. In addition, shopping mediums such as catalogs, the internet, and The Home Shopping Network on cable television, intended to offer convenience allowing a devoid of the annoyances of conventional shopping such as parking and disgruntled salespeople, are only defeating to the communal shopper and the emotional experience a shopping trip provides. Shopping at home does not compare to the escalatored big-city, big-room department store with its buzzing energy and exciting glamour where a shopper is there seeing and being seen. This is the essence of modern shopping. As a an activity in and of itself, shopping is a relatively recent development in which masses of people venture out and seek to moddycoddle their desire to satisfy an emotional need. Shopping provides not just a means to the necessities of life, but a meaning for life. As cleverly promoted by marketing and advertising, shopping is a cultural condition legitimized as â€Å"the good life† and â€Å"the American way. â€Å" How to cite Why Do We Shop for What We Do Not Need?, Papers

Great Gatsby And Citizen Kane Essay Example For Students

Great Gatsby And Citizen Kane Essay The United States of America is the most powerful, wealthy, and attractivecountry in the world. The varieties of class, individuality, religion, and raceare a few of the enrichments within the melting pot of our society. The blend of these numerous diversities is the crucial ingredient to our modernnation. Even though America has been formed upon these diversities, itsinhabitants- the average American- have a single thing in common; asingle idea; a single goal; the American Dream. The Dream consists of aseemingly simple concept; success. Americans dream of a successful marriage,family, successful job, and own a Victorian-style home with a white picket fenceand an oak tree with a swing tire in the front yard. The accessories add to thepackage according to the individuality of the American Dream. And, perhaps alongwith the melting pot includes the entangled extremes of eachAmericans dream; the degree of the Dream is now ambiguous in terms ofboundaries. Perhaps the American Dream varies for the individual as theindividual varies. Charles Foster Kane possessed everything the materialisticman could hope for. Kane had more money than he could count, power, a successfuljob, women at the crook of his arm, an d expensive possessions some men would goto the extremes to have. Yet, Charles constantly had a vast void within him. Themost important element Kane lacked was the single thing he couldnt have; thatwas love. You wont get lonely, Charles Youll be the richest man inthe world someday. Kanes mother and father try to use the image of moneyas collateral for giving him up. Charles experienced a great deal of loss in hisearly childhood. The traumatizing emotions of insecurity and disposition causedby his moving away from home are the roots of Charles agonizing yearn to beloved. Sadly, Charles didnt have a long bond from his mother, but he loved her;Charles mother never loved her son. Ive had his trunk packed for a weeknow. Charles mother had his trunk ready ahead of time in anxiousness forhim to leave. She signed the contracts without any hesitation and showed nosigns of emotion in her stone face. Charles unreturned love creates a sense offear and hesitation to love something, only to exper ience abandonment again. Ironically, even though Charles becomes the richest man in theworld, he also becomes the loneliest man in the world; despite all hispossessions, power, and potential, Charles didnt posses the single element thatbecame vital to his self-worth; love Inevitably, Charles foster Kane becomes therich man everyone predicted he would be. In responses to the letter sent toCharles offering numerous businesses to own, he writes his disinterest in all ofthe sure-money businesses except the New York Inquirer. Ithink it would be fun to run a newspaper. Charles absence of seriousnessin the awareness of the gross profit conveys his carelessness about money. Instead of running a mining company and gaining a definite profit, he chooses torun the Inquirer because it would be fun. Charles conveys hiscarefree emotions about his money and concentrates more on his own personalenjoyment. At a million dollars a year, Ill have to retire in sixtyyears. Charles snickers at the rate of his money loss and again he showsno interest in his mass money, his only interest is in keeping himself busy andhappy (something he cannot maintain). So were bust. Just give me thepaper so I can sign it and go home. Even after learning that the Inquirerhad to be shut down because of lack of money, Charles signs the paper as if itsonly value was his ticket home. Throughout the reporters interview with Mr. Bernstein, many clues to the Rosebud mystery were revealed but neverdeciphered. Maybe this Rosebud maybe its something he lost. Mr. Kanewas a man who lost almost everything. In addition to Mr. Bernsteinsstatement, Charles Foster Kane was a man who had everything- according toby-standers- but at the same time, he had nothing- according to close relations. Charles Foster Kane possessed everything, materialistically, ones heartdesires. But, in a different aspect, Charles Foster Kane had nothing. Hemarried for love. Thats why he did everything. Thats all he ever really wantedwas love. He just didnt have any to give. Love; the single thing Charleswanted, and needed, but could never grasp because he was incapable of lovingsomeone else. In his battle to be elected governor, Kanes primary campaign ideawas formed to benefit the underpaid and the underprivileged. His efforts tobenefit the lower-class citizens seem to create of compensate for his earlychildhood deprivations. Kane, unadmittedly, wants to help the lower-classfamilies so his own experiences do not have to be endured by the children ofthese families. Also during the running for office, Emily Kane(Charles firstwife) confronts Charles mistress. Surprisingly, Charles infuriated competitorwas awaiting his arrival. But the voters of this state Charleshas become more interested in the de votion of the people of New York than hiswife, son, and friends. Charles chose to stick by the people of New York insteadof his wife and son because the vast populous lead to more love for Charles. Modernity and Nietzche EssayMuch like Charles Kane, love is the only element that could fill the lingeringemptiness withing their souls. Gatsby bought that house so that Daisywould be just across the bay. Gatsbys infatuation with Daisy grows intoperspective as we learn that he bought his mansion purely to be within sightsdistance of his love. Gatsby would look at the green light at the end of Daisysdock every night as if it were her. If it wasnt for the mist, we couldsee your home across the bay. You always have a green light that burns all nightat the end of your dock. The burning green light symbolizes Gatsbysburning desire for Daisy, but the mist of reality blocks his view. The light isjust out of Gatsbys vision, as if Daisy were just out of his grasp. Daisy, muchlike Susan Alexander, always convinced herself that she knew what she reallywanted out of life. Daisy, being married to Tom Buchanan, had more than enoughmoney and all the luxuries anyone could imagine, but she seemed d iscontent withwhat she had. Unhappy, Daisy ventures to try and find something she doesntshare with Tom; love. In her search, she realizes that Gatsby could fulfill heremotional emptiness. Daisys face was smeared with tears and when I camein Gatsby was literally glowing. Realizing Gatsbys feelings, Daisycried for joy, and perhaps she also cries out of sadness, for she alwayssubliminally knew she could never be with Jay. As Daisy gains more of JayGatsbys affection, he marriage becomes unstable, and scared to lose hermaterialistic things in life, she turns back to Tom. Daisy knows she cannot haveboth. Even though her marriage with Tom does not consist of love, it is stable. Daisy, conscious of this stability, stays with what she feels secure, ignoringthe bond she has formed with Jay. Similar to Susan Alexander, when DaisyBuchanan finally achieves what she thought she needed in her life, she returnsto what she had before. But for Daisy, she returned to aristocracy and Susanreturned to a more subtle, ordinary lifestyle where she could blend with societyas Susan Alexander, not as an aristocrat. Along with the ingredients of themelting pot are the jumbled ideas of the American Dream. Is thereonly one Dream? Perhaps it is simply happiness. No matter if its money, love,security or a palace, a snow sled, or a green light, whatever it may be thatfills the blank space in your heart, the Dream will create a sense of absolutecontentment within yourself. As for some of us, simple, unconditional things canfill those blanks, and for others, possessions may occupy them, but theunbounded span of the Dream includes the unbounded span of the individualAmerican.

Wealthy Barber Essays - Mutual Fund, Mutualism, Stock Market

Wealthy Barber Money is easy to make as long as you have a job, however what do you do when you have the money is another question. This is a question I have asked myself ever since I got my first part time job. Many people don't realize that your money can make you more money, through proper investment. Through this strategy you can not only live comfortably now, but you can live a wealthy retirement and enjoy your later years. One of tips which caught my eye the most was the chapter, entitled, Ten Percent Solution. This chapter seemed to make sense to me as I am on a limited budget with a minimum wage job. I am one of the fortunate students how somehow can balance school with a part time job. I do this because it allows me some freedoms while at school, such as eating well, socializing and trips to visit friends. I also seem to have a bit of money left over which I leave sitting in my low interest bank account. It is this money I am hoping to save for when I am done school and to begin my OSAP payments. Until reading the book, The Wealthy Barber, I never really had an idea of what to do with my money. Since I am also one of those students who is lucky enough to have a loan through OSAP, I figured I'd better start saving or making money as it is stated. I am currently saving money in a GIC account at a bank which has a mediocre interest rate of approximately 4%. However, if I invest in something such as a mutual fund for long term growth I will get a better interest rate and end up making more money without doing anything. The nice thing about both the GIC and the mutual fund is that they use the compound interest which allows your money to grow at a very rapid rate, as you will slowly start making money on the previous interest deposits as well as your own deposits which you make. However to gain significant interest growth you must have something at a reasonable interest rate. This book has really inspired me to do the research and start doing this. The whole idea of this novel is to save money now and you will live better in the future, such as when we retire. This is a great idea for all people, especially students as we will see better results as we are still young and can use compound interest to our benefit. Many students at all ages don't do this, in fact haven't even thought about doing this. It does sound unreasonable and a little out of our league at present times. Especially since we are paying tuition, books and the dreaded OSAP. However, if you think about it maybe it's not such a bad idea. Ten percent of most students part time job pay check is only about $30 - $40 a month or $360 or more a year. If a good interest rate of about 15% is found through a mutual fund and this is saved for 40 years or so, there is a really good chance that we will be millionaires when we take it out after 40 years. We may even have more that a million dollars after that because being students at a university we should all receive fairly well paying jobs. The more we make the more we will be investing, as the ten percent of our pay check will get bigger. So as we slowly get older our payments towards our future will get a little bigger and then the compound interest will grow on that. One of the biggest tips I found about this whole investment advice was the fact that you should shop around. There are many possibilities out there other than mutual funds. At my age real estate doesn't sound like a good choice, but it shouldn't be ruled out. In my case it would almost be a good idea as I am already married and am looking for a house. Since paying rent and paying a mortgage would almost be the

Sweeden essays

Sweeden essays A military power during the 17th century, Sweden has not participated in any war in almost two centuries. An armed neutrality was preserved in both World Wars. Sweden's long-successful economic formula of a capitalist system interlarded with substantial welfare elements has recently been undermined by high unemployment, rising maintenance costs, and a declining position in world markets. Questions regarding the benefit of remaining a monarchy have also plagued Sweden. The royal family is still strongly supported, and has worked closely with the Social Democrats to change the state of Swedens economic factors. Indecision over the country's role in the political and economic integration of Europe caused Sweden not to join the EU until 1995, and to forgo the introduction of the euro in 1999. During the 20th century, Sweden developed into a modern welfare state. This was made possible by a favorable political and economic development in the Nordic countries. Since the late 19th century, the Nordic countries developed from agrarian societies to fully industrialized societies. Parallel with economic development, democratic institutions and parlimentarism were introduced. In 1865, the Diet of the Four Estates was replaced with a 2-chamber parliament. The elections took place through universal elections, in which only members of a certain economic elite had the right to vote. In 1907 a voting reform was signed and the universal right to vote gained legal force, but only for men. Women were not allowed to vote until 1921. The Swedish Model was put into place in 1932 by the Social Democrats because of the high unemployment rate. The unemployed were provided with meaningful jobs by the State. This would vitalize the economy and create new jobs by the State. This of course heavily increased the taxes. In the 70s the economic growth for Sweden was reduced. The Social Democratic government began to borrow money t...

Opinion of, Opinion on, Opinion about

Opinion of, Opinion on, Opinion about Opinion of, Opinion on, Opinion about Opinion of, Opinion on, Opinion about By Maeve Maddox A reader objected to the use of â€Å"on† in an example given in a post about prepositions: REFERENCE: He asked my opinion on the matter. IMHO, I think this use is a stretch. I would substitute about for on. He asked my opinion about the matter. More and more it seems that writers have forgotten the word about and use on instead, a rather annoying tendency. According to an informal web search using quotation marks around the phrases, opinion of is more common than either opinion on or opinion about: â€Å"opinion about† 7,470,000 hits â€Å"opinion on† 18,600,000 hits â€Å"opinion of† 52,800,000 hits The OED entry for opinion reflects this apparent preference, offering one example each for â€Å"opinion on† and â€Å"opinion about,† but 24 for â€Å"opinion of.† All three sound fine to me. Here are some quotations from newspapers: Looking for political cover, Senate Majority Leader Mitch McConnell, R-Ky., said Tuesday, â€Å"Everybody I know in the Senate, everybody is in favor of maintaining coverage for pre-existing conditions. There is no difference of opinion about that whatsoever.† Expert opinion on game-related research is further split, with hundreds of academics calling findings linking playing video games to violence flawed, while others argue that studies show â€Å"either no relationship between playing video games and violent behavior, or an ‘insignificant’ link between the two.† Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:25 Subordinating ConjunctionsFor Sale vs. On Sale45 Idioms About the Number One

Fashion Marketing Essay Example | Topics and Well Written Essays - 500 words

Fashion Marketing - Essay Example The paper "Fashion Marketing" intends to consider care products and in definite the Tom ford Carine mock-lizard bag. This bag is stylish with intertwined smart and refined spacious compartments. It serves as the epitome of classic luxury. It is designed to make an impression especially for the models during the beauty shows. It is notable that, the market trend of this Carine Mock-lizard bag has been growing tremendously over the past years. This growth trends are attributed to the growing appreciation of the brand in the modeling and beauty industry. It is imperative to note that, model and beauty industry is attributed to change of fashion however, some fashion has been repeating. For instance, the Tom ford lizard bag has been in existence from as early 1970s, and it has been appreciated and embraced in beauty shows up to date. It is fundamental to note that, the shape and size of this product has undergone the transformation to suit the ever-changing demands of the model and beaut y trends. The brand products can be purchased from numerous stores across Europe, which include London, Birmingham, Manchester Exchange Square and Manchester Trafford. The environment under which these products are sold is not founded on competition but rather universal market environment. This is due to the target group, which is relatively perceived as rich because of the social status they hold in the society. On the other hand, the consumer might not prefer any specific outlet such as the city center or the Trafford centre.

Scholarship essay Example | Topics and Well Written Essays - 250 words - 12

Scholarship - Essay Example My dedication and strong work ethic have enabled me to handle the rigorous academic work required in Family Nurse Practitioner School. Although juggling part-time work and nursing school appeared to affect my grades, I was not deterred from my educational commitments. After receiving my board certification on the first try, I was offered a highly competitive GN Internship (75 out of 1,200 applicants) from Ben Taub General Hospital. While my work at Ben Taub was interesting, I felt as if my nursing skills were not being utilized to their fullest potential. Therefore, I made the conscious transition to West Houston Medical Center ER, who provided me the opportunity to work in the ER setting. My studiousness, attention to details and deadlines, and my ability to effectively work as a team member, readily assuming the responsibility of leadership or follower when needed, will enable me to excel as a Family Nurse Practitioner. Enrollment in your Family Nurse Practitioner School will enable me to experience a truly state-of-the-art infrastructure, and to refine my knowledge and skill sets, providing direction to my practitioner career. Beyond my personal and professional-growth, I will contribute to your school, through the promotion of a safe environment, research and development, through the participation in shaping health policy, and patient and health systems management, and through the preparation of educational materials. I believe I have the ideal skill set to become a successful Family Nurse Practitioner. In demanding situations, I am calm, insightful, and fully capable of making rapid decisions, enabling me to think laterally and work under pressure. The experiences I have acquired over time instilled professional skills that include: ability to communicate with distressed individuals, conflict management, effective communication, flexibility, and the right attitude critical to having a trusting, positive impact on

Through the Tunnel- Doris Lessing Essay Example for Free

Through the Tunnel- Doris Lessing Essay 1. The inner journey that the boy takes on his self-imposed physical rite of passage is his transition from childhood and emerging into young manhood. This transition is mostly symbolised in this short story by the Jerry’s experience of preparing to go through the tunnel after watching the other boys swim through the tunnel. Jerry practised holding his breath in order to get over the first barrier in achieving his desired destination, the light at the end of the tunnel which symbolises the beginning of his young manhood. This inner journey of growing up is also represented through the physical aspects of the journey when he went from staying with his mother on the safe beach to the dangerous, risky and rocky bay with the French boys. This maturing is also represented when he wanted to give up on his quest after suffering numerous nosebleeds and his fear of death in the tunnel. However he decides to complete the quest anyway based on impulse and by pushing through, he has found self confidence and maturity which is seen by his wanting to be independent of his mother. 2. Lessing conveys the elements of the inner journey that Jerry grows through by using extensive symbolism and metaphors in the story. This third person narration provides an omniscient view on the main theme in the story- the coming of age in Jerry. Her use of third person narration allows her to explore the characters stream of consciousness such as, â€Å"She was thinking, Of course hes old enough to be safe without me. Have I been keeping him too close? He mustnt feel he ought to be with me. I must be careful†. This sort of narration allows Lessing to give detailed descriptions of the surroundings such as the different colours on the beach and uses the colours to show the transition in Jerry from innocence to taking risks such as when Jerry is approaching the bay, where the rocks where just â€Å"red –brown† before becoming â€Å"rough, sharp†. The metaphors and symbolism is also visible when Jerry is swimming through the tunnel, there was a period of darkness before emerging in the light from the crack in the tunnel, symbolising the turmoil inside the child of wanting to be independent before emerging into young adulthood. The native boys also prove to be a strong motif in the story as Jerry used to look up to these boys and wanted to do what they did. â€Å"They were big boys- men, to Jerry†, quotes how Jerry yearned to be like them, men. He sees swimming though the tunnel as a rite of passage. However after being able to achieve what the boys had done, Jerry wanted nothing to do with them as he had symbolically emerged into adulthood, â€Å"He could see the local boys diving and playing half a mile away. He did not want them.†

Software in the Land of Smiles (a study of software piracy in Thailand)

Software in the Land of Smiles (a study of software piracy in Thailand) 1.Overview Walk down the street in Thailand and amongst the numerous trinket vendors, you will find one that has catalog of software titles. The same catalogs can also be found at the major shopping malls at numerous retailers. Flip through the catalogs, choose your software titles, and pay around US$3. A runner will go retrieve your titles and, in about 5-10 minutes, you will have your new software. This is only a glimpse of the multi-million dollar world of software piracy and how accessible it has become in the land of smiles, Thailand. Software piracy is the use of software without a license from the copyright holder. There are several forms of piracy ranging from sharing personal copies of programs to mass distribution and selling of those programs. Thailand, by far, has a problem with the latter. The International Intellectual Property Alliance (IIPA) first identified Thailand as one of the worst pirate countries in 1985. From 1985 to present, Thailand has been frequently on and off of the IIPA priority watch list for its piracy and lack of enforcement. Thailand made great strides in 1995 when it passed a new Copyright bill which expressly include software. Trade negotiations and increased attention were the catalyst for some of the notable piracy crackdowns. However, piracy is still a major issue in Thailand today. The United States Trade Representative (USTR) recently initiated Free Trade Agreement (FTA) negotiations with Thailand in February 2004. The FTA would increase the number of US exports to Thailand and allow those exports to enter the country duty free. The IIPA has expressed concern over the FTA negotiations, citing probl... ...echnewsworld.com/perl/story/32110.html [8] BSA, Eight Annual Global Piracy Study, 2003, http://global.bsa.org/globalstudy/2003_GSPS.pdf [9] Richard Mills/Ricardo Reyes, USTR Notifies Congress of Intent to Initiate Free Trade Agreement Negotiations with Thailand, 2003, http://www.ustr.gov/releases/2004/02/04-10.pdf [10] Cornell law school, Berne Convention, Paris text, 1971, http://www.law.cornell.edu/treaties/berne/overview.html [11] World Trade Organization, Agreement on Trade-Related Aspects of Intellectual Property Rights (TRIPS), 1994, http://www.wto.org/english/thewto_e/whatis_e/tif_e/agrm7_e.htm [12] CNET Asia staff, Dell joins budget PC push in Thailand, 2003, http://news.com.com/2100-1003-1023306.html [13] Jo Best, Is counterfeiting resulting in Microsoft price cuts?, 2004 http://www.silicon.com/software/os/0,39024651,39118856,00.htm

Pre Writing Skills

PRE WRITING TECHNIQUES Prewriting is the first stage of the writing process, typically followed by drafting, revision, editing and publishing. Elements of prewriting may include planning, research, outlining, diagramming, storyboarding or clustering etc. Prewriting is important because it helps you generate ideas for writing. Some of the prewriting techniques are: 1. Outlining 2. Free Writing 3. Thinking maps 4. Cubing 5. Directed Questioning 6. Note making and note taking 7. Brain storming 8. Clustering 9. Charting 10. ScanningThe detail of each skill along with its examples is given below. 1. Outlining An outline is a document that briefly summarizes the information that will be included in a paper, book, speech, or similar document. It shows the order in which the information will be presented and indicates the relationship of the pieces of information to each other. By making an outline of the document which we begin to write gives us inside of our document. Examples: 1. Suppose a general situation in which a person is given to write an article on a general topic, what should he do after selecting his topic?Of course he will begin to collect data for his article, now while collecting data, as he read through books and articles, he will create an index card. From each source the gathered information will be put in an index card. That index card will be his outline of that article and that process which he has adopted is outlining. 2. Consider another situation in which you are required to write an essay on your favorite personality (say Quaid-e-Azam). You will make an outline for the material you want to include in the essay. E. g. Birth, early education, higher education, interests, works, death etc. . Free Writing A strategy designed to â€Å"free† ideas from your subconscious mind and gets them down on paper. This kind of writing is â€Å"free† in another sense; you don't need to worry about punctuation, correct grammar usage, etc. Your main objective is to write for a sustained period of time (ten to fifteen minutes) without stopping. In this you are free to make mistakes and write whatever you want. Examples: 1. Suppose you are a student and your professor has just given you an assignment. You are required to write a paper about a specific topic, or to come up with a topic of your own.You begin to panic. â€Å"Where do I start? † you may ask yourself. â€Å"How do I begin? † There is just no need to be worried. Take your pen and start writing each and everything related to that topic. Once you have done this, now just organize the things and note them neatly. 2. Suppose you are an Electrical engineer and you work in an office and your BOSS has assigned you a task to estimate budget plan of constructing a building. Obviously it is not your job but order is order. As it is not your job, you don’t need to be panic and you can write anything that comes in your mind about the assigned task. . Thinking Maps Thinking maps are powerful tools to help you gather ideas and arrange information as you prepare to write for any occasion and purpose. It shows you how the parts of a subject are related. Once a person understands the essentials, â€Å"thinking maps† can be like completing a puzzle which is interesting. Examples 1. 2. Condensation Precipitation Evaporation Water vapor, a gas returns to liquid state Liquid water falls as rain, sleet, hail, or snow Liquid water becomes water vapours, a gas| 4. Cubing Cubing is the art of explaining any topic from different perspectives.Cubing is an excellent tool for rapidly exploring a topic. It reveals quickly what you know and what you don't know, and it may alert you to decide to narrow or expand your topic. These perspectives may include: 1. Describing to others. 2. Comparing with others. 3. Associating with others. 4. Analyzing it. 5. Its applications and usage. 6. Argue for or against it. Examples 1. If you produce a cosmetic item , you share your production with others, compare it with other cosmetic items, relate it to a good quality item, analyze it either it is costly or not, tell its benefits and at last give arguments in its favor. . If you are a mobile phone dealer, you go to different shops and tell them you sell Nokia or Samsung phones, you compare your items with other mobiles, relate your links that you are trustworthy dealer, you discuss its financial aspects and try to convince shop keeper to buy mobiles from you. Cubing helps you to write all this procedure in a good way. 5. Directed Questioning This technique works when you have a topic of your interest but you are not sure what and how to write it. It this kind of situation, you don’t need to expand your thoughts, rather you have to limit your ideas to the point.Also when you question yourself about the topic you are going to write, this mechanism of questioning makes it easier to write about the topic. Examples 1. If you are asked to w rite about educational services of Sir Sayad Ahmad Khan, you can discuss historic background of Sir Sayad but your focus should be educational services, and not the other aspects because it is not necessary to include all the things. 2. If you are given any project, you select it and then questions can make it easy to write about it†¦Ã¢â‚¬ ¦e. g. why you are interesting in this project?How you got this idea? What are merits of it? What are demerits of it (if any)? Is this project financially supportive? etc. 6. Note making and Note taking The storing capacities of human memory are limited. It is useful, therefore, to know how to efficiently make notes of what one wants to remember. Note taking is a technique which is used when a person is reading or hearing something for the first time and he is trying to jot down the key information so he can use it later. Note making is when you return to those notes and make notes on them.This means you just go through notes, put things into your own words or summarize them and highlight key points. This technique is useful while gathering information for a respective article from books and lectures etc. Examples: 1. This technique is helpful when you are going to study a language other than you mother tongue. Because it is not easy to remember a lot of knowledge and vocabulary of the secondary language in one attempt. So there will be a need to read it again to learn and remember more about new language. 2. If you are attending a technical lecture (e. g. elated to some machine or something else), it is a good practice to make lecture notes because you might need them to make comprehensive understanding of the topic. 7. Brainstorming It means thinking of as many ideas as possible in a short amount of time. Brainstorming involves capturing all of the thoughts, ideas, and fragments in your head and writing them down on paper. Brainstorming is an informal way of generating topics to write about, or points to make about yo ur topic. The important point about brainstorming is that there should be no pressure to be â€Å"excellent†. You should simply open their minds to whatever comes into them.Think of it as a kind of free association. When someone say â€Å"literacy† what pops into our mind? Most of us will come up with more useless ideas, but that's okay. Examples 1. If a person has a lot of money, he thinks what he can do with it. He can visit other countries, can give donations to charity, he can buy books and also he can give scholarships with this money. This is brainstorming because all these ideas come in a person’s mind n a short time duration. 2. If you are asked to write some memorable experiences of your life, your mind just click and many such moments will come in your mind.This is also brainstorming. 8. Clustering Clustering is a non-linear brainstorming technique whose results yield a visual representation of subject and organization. Clustering is a generative tool that helps us to connect thoughts, feelings, and ideas not connected before. It allows us to loosely structure ideas as they occur in a shape that allows for the further generation of ideas. It taps our associative powers in a self-organizing process, encouraging us to create personally meaningful patterns. Examples 1. What else caused the War? Was slavery really the main issue?Civil War Main Events Outcomes Causes People of Interest Slavery Pres Emancipation Poverty Gettysburg ? Atlanta Mobile phone 2. Phone calls, messaging Cost and comparison Media player specifications 9. Charting Sometimes you will want to organize your ideas in the form of a chart. This technique works very well for comparison or contrast writing or examining advantages and disadvantages ( that is also a comparison). You can make many kind of charts depending on your topic and also the king of writing you are doing. Examples 1. 2. | City | village|Advantages | More Job, health, education and transport faciliti es| Less job, health, education and transport facilities| Disadvantages | Noise, air, water pollution| Calm atmosphere, pure vegetables, no noise| 10. Scanning Scanning involves a process of quickly searching reading materials in order to locate specific bits of information. When scanning you don't start from the beginning and read to the end. Instead, what you do is jump around in the text, trying to find the information you need. Scanning can help you locate specific pieces of information and gain an overview of the main points in an article or text.Examples 1. Suppose you are searching the meaning of a word in dictionary. Easy way to do this is that you first look the first alphabet, then second and so on until you reach the desired word. It is easier than starting from the first word of the dictionary to look the meaning. 2. While looking a number in a telephone book, you simply jump to the starting word of the name or other information known to you. This saves time. In this way Scanning involves moving one’s eyes quickly down the page seeking specific words and phrases.

Abortion Should Be Legal

Abortion is the deliberate ending of a pregnancy by removing the fetus from the mother's uterus and should only be carried out by trained medical personnel. Abortion was introduced at a very early age in society. I believe people should choose their own path and their own future, right down to abortions. I believe in choice. Pro-choice. People's lives and rights should not be interfered by the opinion of another. There are certain rights given to a person which cannot be removed or changed.This gives the choice-maker the right to live with his/her own decision without the guilt or disturbance of a third party. Live your own lives. A body belongs to one soul, giving one soul the rules and rights over it. People tend to forget that. As in an economy, when something is in demand, legal or not, people will sell and buy it. But what about those people who feel guilt over something that shouldn't pressure them? May it be abortion or not. Most people would like to live under the choices the y make without the world pushing them over or religions battering them with stones.With the evolving moral standards of society, abortions are becoming more and more justified. Abortions, the practice of removing a fertilized egg from a mother has become a controversial issue in American society, but should be generally supported because there are circumstances where the mother to be is unable to sustain a pregnancy safely. Young low income women and or girls who become mothers have grim prospects for the future and in the case of rape or incest, forcing a woman made pregnant by this violent act would cause further psychological harm to the victim.In, â€Å"The Cost of Choice†, the National Abortion Federation (NAF) and Planned Parenthood, among other pro-abortion advocacy groups and organizations, have formulated and published standards and guidelines for affiliated clinics and physicians. In fact, Planned Parenthood clinics, with few exceptions, must adhere to the operation al standards and protocols mandated by the Planned Parenthood Federation of America. State legislatures have obtained copies of these standards and protocols and have used them to formulate minimum health and safety standards for abortion care. Encounter Books, 2004. p 128. ) Those who are against legalizing abortion/pro-life believe that a fetus is a person and should be granted life just as every other living being on this earth. Imagine a mother and child falling into dangerous river rapids and a family member or bystander must decide who to save. It's a terrible decision that must be made. Regardless of the decision, one life will be lost and one saved. This situation differs so fundamentally from abortion on demand, which is to kill the unborn baby for convenience, as opposed to choosing which life will be saved.Pro-life activist / believers think that abortion is murder, and that life begins at conception. â€Å"In biology and in medicine, it is an accepted fact that the life of any individual organism reproducing by sexual reproduction begins at conception (fertilization). † â€Å"By all the criteria of modern molecular biology, life is present from the moment of conception. † â€Å"Human life begins at the time of conception. † â€Å"Human life begins when after the ovum is fertilized the new combined cell mass begins to divide. â€Å"The beginning of a single human life is from a biological point of view a simple and straightforward matter – the beginning is conception. †(Boonin, 2002, p. 21) Pro-choice believer think that Adoption is a viable alternative to abortion and accomplishes the same result, however statistics show that most women who carry a child do not give their child up for adoption. They might also believe that, an abortion can result in medical complications later in life; the risk of ectopic pregnancies double.Abortion for medical reasons where the mother's life is in jeopardy that should be left to the discretion of the mother, family, and doctor. It's true, the mother and the unborn baby are still two separate individuals/entities, but under these difficult circumstances, it's truly a personal decision for those directly involved. Abortion in cases of rape and/or incest should be treated the same as abortion for medical reasons. It should be up to the victim of the rape or incest what she wants to do in this rare and terrible situation.Some countries now with moderately restrictive laws permit abortions to protect a women's health, to end pregnancies resulting from rape or incest, to avoid genetic or other defects, or in response to social problems such as unmarried status or low income. Rape one of the top reasons why I believe that a woman should be able to have an abortion. Rape is the act of sexual intercourse with a woman without her consent or with a minor. Having a child resulting from the mother being rape causes many metal problems for the mother as the birth of the child could be a remembrance of what happen.Incest is sexual intercourse between people who are of blood relations this is one of the reasons why abortion should be legal. It is believed that 50% of all incest cases happen to children fewer than 17 years of age. It has also been stated that children who are conceived by incest are more likely to the possibly leading to mental retardation Birth defects are any abnormalities in the structure or function of the fetus. About twenty percent or more of malformed fetuses are aborted; the rest results in a newborn baby with a birth defect.Each type of birth defect is rare . All live births can cause increased percent of infant deaths in the period immediately after birth. Low income is when people have little or no money coming into the home. To care for a child is very expensive you need to buy pampers, milk, formula's, clothes, powder, cream, soap, towels, cribs and if u are working u need to pay for ah baby sitter. It takes an average o f $15000 a year to care of a child. There are now 1. 3 million surgical abortions per year in the United States. 0 The Alan Guttmacher Institute (the research arm of Planned Parenthood) reports that women have abortions for two primary reasons: lack of financial resources and lack of emotional support. .(Encounter Books, 2004. p 198. ) One needs to take into consideration the developmental stages of the fetal life span. Most abortions occur soon after the confirmation of pregnancy, (usually prior to 12 weeks gestation. ) The first twelve weeks is known as the first trimester or the embryonic phase. At this time the fetus is about 3-3. inches long having a weight of 15-20 grams. The neurological system is primitive at best, demonstrating only vague swimming motions. In the late 1880’s, The American Medical Association led the fight to criminalize all abortions. The campaign was a total success, with every state outlawing abortion. However, criminal prohibition did not stop wom en from obtaining illegal abortions, which sometimes resulted in severe medical problems. (Abortion, 2002, para. 8) I think this would cause more harm than good to make abortion illegal.Every woman should have the right to make that decision without the government getting involved. I do not recommend abortion as a birth-control method of choice. I merely state that it is a fact the most important single method of birth-control in the world today, and to cut down on population growth we should make abortion easy and safe while we continue to develop other and more â€Å"satisfactory† methods of family limitation. In addition to the 5 million women in the U. S. without access to birth-control for whom abortion would seem a mater of right when they want t, there are the uncounted thousands who after conception suffer some diseases of discover some defect which makes the birth of a live healthy baby unlikely, and the many, too, whose contraceptive methods occasionally do not work . Today abortion under modern hospital conditions is safer than childbirth. Instead of making abortion more difficult and dangerous for women, lawmakers should promote policies that reduce the need for abortion. Almost 50 percent of all pregnancies in this country are unintended, including over 30 percent within marriage.And over half of all unintended pregnancies end in abortion. In the Roe vs. Wade the Supreme Court ruled that a woman was allowed by the Constitution's 14th Amendment to receive an abortion before the first trimester. It now appeared that the pro-choice advocates had won the political tug-o-war at last. However, violence continues between the two groups as the animosity and resentment has grown to new heights. The most important part of reproductive rights is the principle that a woman has the right to decide whether and when to have a child.Religious beliefs, politics, incident of pregnancy, support, economy, long term consequences, such as regrets and depression, being able to take responsibility, and health issues are major factors that must be taken in consideration before resulting to abortion. For any pregnant woman, making a decision to abort her child is painful and ruthless, but under certain situation such as rape, young age and financial reasons, a woman should have the right to choose to terminate her pregnancy if she chooses to do so by aborting her unborn child.

10th Grade College Planning 7 Early Steps

10th Grade College Planning 7 Early Steps SAT / ACT Prep Online Guides and Tips In your sophomore year, you may start to feel anxiety about college, or you may believe that you don't have to think about college yet. While I'm not a proponent of intense worrying and don't think stress is healthy, you should start planning for college in 10th grade. In this article, I'll walk you through the steps you should be taking in 10th grade to maximize your college options and reach your college goals. Also, I'll let you know which aspects of the college process you don't have to worry about yet. #1: Start Thinking About College - It’s Not Too Early It's definitely not too early to start planning for college in 10th grade.Much of what you do in 10th grade will impact your college applications and influence admissions decisions. Also, if you make attending college a goal while you're a 10th grader, you’ll be more likely to stay on theright track and eventually enroll. #2: Take the Right Classes Developing a solid academic track record is the most important part of 10th grade college planning. The classes you take will greatly influence your college options. Talk to your counselor to ensure that you’re on a college prep track. Also, you can look at various college websites to see the course requirements for admission. Colleges will evaluate you based on the classes you’ve taken. Selective colleges want to see that you’re challenging yourself and taking some of the hardest classes that are offered at your school. You don’t have to take every single honors or AP class, but, to get into elite schools, you should demonstrate that you can do well in the most difficult classes. Also, you should be taking prerequisites for classes you're considering taking later. For example, you may need to take regular or honors chemistry if you want to take AP Chemistry in your junior year. I advise taking honors or AP classes in the subjects you're best at and the subjects you're considering studying in college. Some high schools offer AP classes to sophomores and some don't. If possible, you may want to consider taking an AP class in 10th grade to strengthen your schedule and get a feel for AP classes. Here's an example of a good sophomore year schedule for a student who wants to be competitive for admission to selective colleges. Note that this is just a rough guide, and you can take a more or less challenging schedule depending on your skill level and the courses offered at your high school: Honors Chemistry Algebra II Honors English World History Honors Spanish II PE Elective Ohfooyhy/Flickr #3: Focus on YourGrades Your sophomore year grades do matter for college admissions. Most colleges will focus on yoursophomoreand junior year grades when making admissions decisions. To colleges, your grades are a reflection of your work ethic and ability to succeed in college. Also, your grades in your sophomore year will influence your high school GPA and class rank. Furthermore, if you get good grades in your sophomore year, you’ll be more likely to get good grades in your junior and senior years. You’ll have developed the skills and habits that will allow you to continue to be successful academically. Learn more about how to get a 4.0 and better grades. If you don’t do as well as you’d like in your sophomore year, it doesn’t necessarily mean that your college dreams are shattered, though. Colleges do like to see continued improvement, and if you do better in your junior year, that will strengthen your college applications. #4: Stay (or Get) Involved in Extracurriculars Other than your grades and test scores, your extracurricular activities probably have the biggest influence on the quality of your college applications. Colleges, especially top colleges, want their students to have exceptional achievements outside of the classroom, and they’re looking for individuals who use their leisure time to pursue their passions. Some students believe they need to be well-rounded and do many extracurriculars; however, for college admissions, it may be more advantageous for you to develop a â€Å"spike† and exhibit excellence in a particular activity or field. If you play a sport, you can focus your energies on reaching the highest level in your sport and becoming a recruited athlete. If you excel in science, you can use your time outside of school to prepare for and compete in science fairs and competitions. Additionally, you can take extra science classes at a community college or volunteer to help a professor with research. You should be participating in extracurricular activities during your sophomore year of high school. In 10th grade, you should choose activities that you'll try to stay with for the rest of high school, or you should attempt to advance and gain leadership positions in activities you've already started. Colleges prefer to see a sustained commitment to your activities. It's more impressive to show growth and achievement in the same activities than it is to start doing a bunch of activities in your junior year. If you're musically inclined, you can join the orchestra. Image source:Mark/Flickr #5: Start Preparing for the SAT/ACT Starting to prepare for the SAT/ACT in your sophomore year will give you ample time to master the concepts and strategies that will allow you to reach your target score. Learn how to study for the SAT/ACT as a 10th grader. We recommend that you take the SAT/ACT for the first time by the fall of your junior year. If you familiarize yourself with key concepts and take a few practice tests during your sophomore year, you'll have a good head start on your studying. Then, if you do thorough preparation in the summer before your junior year, you should feel confident and prepared when you take the test. Giving yourself a full year of studying will enable you to assess your strengths and weaknesses. Once you know where you’re struggling, you can focus on improving your weaknesses and track your progress. Additionally, studying for the SAT/ACT can help you with your schoolwork. In the Math sections, the SAT and ACT test you on algebra, geometry, and trigonometry. Depending on the level of math you’re taking, studying for the SAT/ACT can help you with your current math class or a math class you’ll be taking in the future. Furthermore, practicing for the other sections will improve your reading comprehension, knowledge of grammar, and essay writing skills. Finally, you should take the PSAT or PreACT during your sophomore year. These tests are designed to prepare you for the actual SAT and ACT. You’ll be able to simulate real testing conditions and effectively assess your current skill level. You’ll get a detailed score report that will enable you to identify and hone your weak points. Also, you’ll get more customized SAT instruction from Khan Academy if you take the PSAT. #6: Research Colleges When you’re a sophomore in high school, you don’t need to know which college you want to go to. You don’t even need to have much of an idea of which colleges you want to apply to. However, you should be learning about colleges. You can get a better idea of what you need to do to get admitted. Google "PrepScholar (name of school) admissions" to get the acceptance rates, average GPAs, and average standardized test scores for different schools. If you know the grades and test scores you'll need to get into different colleges, that can help motivate you to stay on track. Additionally, you should start thinking about what you’re looking for in a college. What do you want to study? Would you be more comfortable at a large school or a small liberal arts college? What geographic region do you want to be in? You can play around with college finders to get an idea of different schools that may be good for you. Furthermore, you can look at college search websites, guidebooks, and ranking lists to get a better idea of your college options. Visit local college campuses to see what they're like and get a small taste of college life. It's fine if you're unsure at this point what you want in a college, especially because it's very possible that you'll change your mind before you graduate from high school. However, it's a good idea to start thinking about college, educating yourself about your college options, and learning what you have to do to be a competitive applicant. Read up on colleges. #7: Learn About How to Pay for College Many students (and their parents) stress that they’ll be unable to afford college and won’t be able to pursue a college education. It’s important to know that there are scholarships and financial aid available that can substantially ease the financial burden of attending college. If your parents are worried that they won’t be able to send you to school, you can have them read about the different types of financial aid and how to save for college. If you don’t think you can count on your parents to contribute financially to help to pay for college, then you can inform yourself about how you can pay for college on your own. Also, you can look for scholarships that will help cover college costs. At this point in the college planning process, you should proceed with the thought that your financial situation won’t get in the way of your college dreams. Furthermore, the better you do in school and on your standardized tests, the more likely you’ll be to receive merit scholarships to help pay for school. What Not to Worry About While you should be thinking about how to plan for college in the 10th grade, know that you still have time to prepare yourself for college. Try to avoid stressing too much about college now. Do your best to enjoy your sophomore year, have fun, and cultivate meaningful friendships. Here are some specific aspects of planning for college that you don’t have to be too concerned about in the 10th grade. The Best College for You While it’s great to have goals and dreams, you don’t need to know where you want to go to college in the 10th grade. You don’t even need to figure out where you’re applying until the start of your senior year. Furthermore, as you mature and learn more about different colleges, you may very well change your dream school. You could decide to pursue a different career path or change what you’re looking for in a college. There’s nothing wrong with adjusting your goals or priorities. At this point in your high school career, you should spend the majority of your time developing the skills and qualifications to give yourself as many college options as possible. Perhaps you’re assuming now that you’ll go to your local state college that may not be overly selective. Maybe its incoming students have an average GPA of 3.2. However, if in the summer before your senior year, you decide that you want to go to a more selective college, you’ll have many more options if you have a 3.8 GPA. Or maybe now you’re dreaming of going to Harvard. If you make yourself a qualified Harvard applicant, but you end up deciding you’d rather pursue a BS/MD program, you’ll likely still be in a good position to reach your college goals. If you follow an effective plan, you can reach your college goals. Getting a Top SAT/ACT Score Even though it’s good to start your SAT/ACT studying in your sophomore year, you don’t need to reach your target score in the 10th grade. Generally, you have up until December of your senior year to take these tests. Even if you’re trying to get a National Merit Scholarship, you don’t have to get a qualifying score on your PSAT/NMSQT until your junior year. Try not to get too frustrated if you’re not getting the scores you want on your practice tests. At this point, it’s most important to keep improving and learn what you need to do to get better. What's Next? Are you starting your SAT studying? Learn how to get a perfect SAT or ACT score. Do you want to learn more about how to apply for college? Check out our expert guide. Are you thinking about staying close to home for college? Read our article about how to determine if you should go to a school near you. Want to improve your SAT score by 160 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Case Study Analysis of Casual Togs

There is a wide range of problems that may adversely affect the progress and competitiveness of organizations. These include structural problems, communication, management issues and failure to embrace change. Given that there is no fixed approach to management that is ideal for all organizations, each company has to ensure that it adopts the most ideal approach, which can be determined by several factors in the internal and external factors that are specific to the company (Hill et al., 2014). Businesses also need to ensure that they are flexible enough to promptly change in response to the adjustments that might be taking place in the tastes and preferences of their clients or even the tactics that their competitors in the industry are using. Companies that are not flexible enough might fail to maintain their relevance towards their target market segments and lose their competitive edge (Carter et al., 2013). This report presents a case analysis of Casual Togs, a women’s apparel company that is known for its moderately priced products. Most of the company’s products are blouses, shorts and knit dresses. In the analysis, the report highlights the problems that are being faced by the company and the factors that might have contributed to these issues. The importance of addressing these issues in a business is that it provides a guidance or basis for formulating strategies that will help to improve the company’s performance. The report also provides recommendations for Cy, Casual Togs’ principal stockholder, on the changes that he needs to make in the company. It also provides recommendations on how the company should change its management practice, structure and response to change, so as to avoid a recurrence or the problems it faces. The major problems facing the firm With reference to the case study of Casual Togs, there are a number of problems that are currently being faced by the company. One of these is that many of its products are being returned by consumers because of their low quality. For any business, the quality of products that are offered to clients is among the key attributes that determine its performance in the market (Bhardwaj Fairhurst, 2010). For Casual Togs, this also led to the loss of a major portion of its old loyal consumers. It also posed a challenge to the company in attracting new clients. Consequences of this issue include a drop in the company’s revenue and its overall brand position in the industry. It has also been outlined in the case study that the company also faces stiff competition from companies that have long been in the apparels industry as well as new upcoming ones. Another issue that faces Casual Togs lies in the human resource department. The company has failed to attract the necessary skills for it to run successfully. This is evidenced by the halt in the construction of the company’s distribution centre in the middle of the construction, which was attributed to the fact that the company did not get a qualified person who could supervise the construction project. In addition to this, two of the company’s designers resigned. This contributed to a drop in the company’s overall production in its nine centres by approximately 15%. The fact that Andy Johnson, the company’s budget manager and Sol Green, the market analyst could not speak to one another also clearly depicts a communication flaw among the employees in the firm. Judy, who was the company’s vice president, is also depicted in the case study as being aggressive in her communication with other employees. There are several incidents mentioned in the case study that highlight the failure by a section of the company’s executives and employees to embrace change. For instance, Judy objected most of the proposed changes, arguing that they were either too expensive or that they had been suggested by incompetent individuals. Another incident was when Andy rejected suggestions that were made by Bill Smith, his assistant, on new approaches that could be used in the collation and analysis of daily sales printouts so as to make better sales forecasts. Even though there are several other issues that are faced by Casual Togs in its operations, three main issues have been outlined in this section. These include the decline in the company’s competitiveness, human resource issues and the resistance to change among a section of the company’s staff. Causes of the Problems The first problem about the company is the fact that it is losing its old customers, and more of its products are being returned as a result of either poor quality or late delivery to customers. For any business to effectively win over the loyalty of its target customers, it has to be dependable in terms of the products and services it delivers (Dervitsiotis, 2011). Prolonged incidences of poor quality products and services or inconsistencies tend to repel customers. As earlier mentioned, there is high competition on the apparel and fashion industry, which also increases the purchasing power of buyers. Failure of one company meet consumer expectations, regardless of how slightly the gap may be, will make even the loyal customers to switch brands (Talib et al., 2011). Late delivery of products to customers also denotes the incompetence of the department that is concerned with the delivery of the company’s products. Another issue that is affecting Casual Togs lies in the human resource management approaches. With reference to the case study presented, there is evidence of a lack of equal of opportunities for career advancement in the company. An example is Andy, who had worked with the company for 15 years without any promotion because was not related with the other managers and was also of a different nationality. According to Choi et al. (2012), one of the causes of employee turnover is the failure of organizations to provide all the employees with a chance to attain their ultimate career goals. The aggressive nature with which Judy addresses employees in the organization also intimidates the employees and lowers their self esteem. This has an adverse effect on the organizational commitment of employees and has and ultimately, affects their levels of productivity (Adler, 2013; Lutgen-Sandvik Tracy, 2012). The issue of rigidity and failure to embrace change has also contributed to the problems being faced by Casual Togs. One of the organizational aspects that have led to this is the fact that Cy, the company’s president gave all the departmental heads the freedom to make decisions that they considered to be fit for the organization. Whereas it can be argued as an approach that is relevant to the present-day business environment, it poses a challenge to decision making when rapid change are to be made because the opinions of every departmental supervisor have to be considered (Myers et al., 2012). These factors have affected the effectiveness with which Casual Togs adjusts in response to the changes in the market, leading to its dwindling performance. This shows the need for organizations to be flexible enough to maintain its relevance to the target markets (Dervitsiotis, 2011). This section has presented some of the main factors that have led to the existence of the issues that faced by Casual Togs. These include the failure of the company to adhere to quality in the design of its products and the failure to motivate employees, which adversely affects their levels of commitment. Several measures have to be put in place to ensure that the earlier mentioned issues have been overcome. Suggestions for changes to be implemented by Cy, Casual Togs’ President In regard to the issues that have been earlier identified, there are different approaches that ought to be used to change the current situation of the organization. With regard to the quality issues that have led to a loss of clients by the company and increased returns of goods, the direct measure that has to be taken is to ensure that the designers of the company’s apparel products pay attention to detail so as to enhance the quality of the products (Bhardwaj Fairhurst, 2010). There is also a need to intensify the quality management process to ensure that defective products are minimized (Rosenfeld, 2012). As presented in the case study, market research that is carried out mainly focuses in the levels of sales that should be expected in certain seasons. However, it is also vital for the organization to incorporate the on-going trends in fashion so as to effectively address customer needs (Witell et al., 2011). Human resources in any organization are among the most valuable assets, and have a key contribution towards its overall success. However, it is vital for organizations to motivate them so as to increase their productivity and organizational commitment (Bratton Gold, 2012). One of issues that are evident at Casual Togs is that employees from a certain nationality are more likely to be promoted than the other employees. In this regard, Cy, the company’s president, needs to ensure that an equality policy is implemented to provide all employees with an equal chance of promotion within the organizational ranks (Giuliano et al., 2011). This will not only motivate employees to work more, but will also attract talented job seekers. The management meetings that were held between managers and other departmental leaders within the organization were informal, marred with emotionally charged arguments, shouting and door slamming. This is a clear indication of the failure to recognize authority an order during these meetings. It is also quite unlikely that such meetings met the intended objectives. To avoid recurrence of such scenarios, the company’s president needs to change the way board meetings are held from informal to formal (Diefenbach Todnem, 2012). This will instil a sense of order, and will increase the possibilities of attaining the goals set to be met in the meetings. In the presented case, there is evidence of interference of departmental operations by managers or vice presidents of different departments. An individual from a different department could question an action carried out in another department that has no connection to his. Whereas there is need for cross-functional communication and cooperation within an organization (Hongjun Yajia, 2012), such interferences as those depicted at Casual Togs are destructive. To limit this, the company’s president needs to change the structure of the organization (Deb, 2009). Suggestions to prevent future issues at Casual Togs To prevent future problems from occurring at the organization, it is necessary for Casual Togs to ensure that it makes the necessary adjustments. These include structural changes, management practices and their response to changes taking place in the competitive environment. Suggestions for change are provided in further detail below. Management Practice There are a number of changes that ought to be made in the management practices of Casual Togs. The individual in management that raises concern in the case study is Judy, the vice president. Her aggression towards employees, as well as her interference with operations across all departments within the organization, has to be addressed. Given that she is among the majority shareholders in the company and related to the president, there is no possibility of sacking her from the position she holds. Instead, she needs to be encouraged to attend management seminars so as to improve her employee management approach (Bratton Gold, 2012). Rather than being autocratic in her management and aggressive in communicating with other employees in the organization, she needs to change and become a persuasive or democratic in her management and assertive in communication (Adler, 2013). In persuasive management, managers provide a clear explanation to their employees as to why they have made a certa in decision. In democratic management, employees are allowed to make suggestions in the decision making process, and the opinion with the highest votes is selected (Hill et al., 2014). By being assertive in communication, points or arguments are firmly put across to other employees, but respect is still maintained (Adler, 2013). Cy’s approach of management is too lenient to departmental heads within the organizations. This has also affected the way in which he handles suppliers, who often take advantage of his leniency to secure tenders even though they are supplying products at a higher price. Even though his consultative approach to management allows departmental heads to take part in decision making, there is still a need for him to exercise authority, especially when holding meetings with them (Diefenbach Sillince, 2012). Structural Change Before making a suggestion on the structural changes that ought to be implemented in the organization, it is vital to describe the organizational structure of Casual Togs as depicted in the case study. Based on the informal nature of meetings between departmental heads and the company’s president and the lack of a clear hierarchy of authority in the firm, it can be argued that the organizational structure of the company is adhocratic (Deb, 2009). Even though such a structure is ideal in encouraging creativity and innovation among employees and effectively adjusting with the changes in the market, it also has several demerits. These include a difficulty to solve routine problems that may arise in the organization, an unclear line of authority and high exposure of the organization to risk (Diefenbach Todnem, 2012). With reference to the case study, even though Judy is the vice president, she seems to have more authority that the company’s president, Cy. In this regard, the company needs to consider changing its structure to a more formal and well structured bureaucratic structure (Dervitsiotis, 2011). Even though such structures are known to limit innovation and creativity within the organization, it may be ideal for Casual Togs for a number of reasons. These include easing the decision making process, reduction of the exposure to risk and the acknowledgement of a certain structure of authority that has to be adhered to (Bratton Gold, 2012). Implementing such a structure is likely to eliminate the emotionally charged informal meetings’ scenarios and also the interference of individuals like Judy in all organizational departments. Responding to Changes in the Competitive Environment Based on the fact that the apparels industry is highly competitive and dynamic, it is also necessary for the company to be flexible enough and ready to implement changes that will maintain its relevance to the target markets (Rugman et al., 2012). One of the measures that have to be undertaken to attain this objective is to intensify market research and carry it out on a regular basis. This could be through seeking customer feedback or studying the changing trends through observation. Market research also involves studying the tactics or strategies that are being used by competing companies in the industry (Witell et al., 2011). It is through these market research efforts that the Casual Togs will be able to adjust its product designs and marketing strategies to fit the market preferences while at the same time ensuring that it effectively competes with other players in the market. Maintaining a competitive edge in the industry also depends on the skills that the company has in its human resource force (Dervitsiotis, 2011). It is important for Casual Togs to hire employees that are not only qualified, but also innovative enough to come up with designs that will be well accepted by the target markets. Innovation can also be nurtured among employees in the organization by utilizing appropriate motivational and reward strategies (Wright et al., 2012). Workers at Casual Togs also need to be informed on the inevitability of change in organizations, and why they should always be ready for it. By so doing, resistance to change among employees will be reduced. Some of the changes that may need to be implemented at Casual Togs include technological advancements in the production of its apparel and alteration of product designs to reflect the needs in the market (Myers et al., 2012). Conclusion and Recommendations Conclusion This report has presented a case study analysis of Casual Togs, a fashion business that mainly deals in the manufacture and distribution of women’s apparels. After two decades of operation, the company’s performance in the market dropped due because of a number of reasons, which have been highlighted in the report. One of these is the poor quality of products, which led to an increase in the volume of returned products. It also led to the withdrawal of many old customers. Another issue that has been identified is the failure to keep employees motivated enough to increase their organizational commitment. The causes of these issues at Casual Togs have also been presented in the paper, as well as some suggestions on how the president of the company can make the necessary changes to improve the situation at the company. Suggestions that have been provides comprise of management changes, structural changes and how the company can respond faster to changes and competition in the market. Further recommendations that can improve the company’s brand position are presented hereunder. Recommendations In order for the company to appeal to a wider market and increase its returns, it needs to consider expanding its product line. As opposed to the current products that only target ladies, Casual Togs can also consider introducing men’s and children’s clothes. As presented in the case, the products that the company distributes are mainly shorts, blouses and some knit dresses. Introduction of other female apparel like skirts, trench coats and pants can also be advantageous for the company. The case has also highlighted the high costs of production that the company incurs. Though some of these costs are inevitable, the company can reduce the overall costs by using appropriate lean production strategies, which are aimed to minimize the cost and maximize production. Some of the approaches that can be used include minimization or even elimination of errors in the design and production of products and standardization of work processes. In terms of human resource management, the company needs to ensure that it hires and strives to maintain talented and innovative employees that will contribute towards its progress in the market. Some of the approaches to motivation include offering them a reasonable remuneration and rewarding them for unique contribution. Given that the fashion industry is quite competitive, failure to motivate and retain skilled employees may tempt them to cross over and work for competitor companies, which may be detrimental for Casual Togs. References Adler, G., 2013. Management Communication. New Jersey: Prentice Hall. Bhardwaj, V. Fairhurst, A., 2010. Fast fashion: response to changes in the fashion industry. The International Review of Retail, Distribution and Consumer Research, 20(1), pp.165-73. Bratton, J. Gold, J., 2012. Human Resource Management: Theory and Practice (5th edition). London: Palgrave. Carter, M.Z., Armenakis, A.A., Feild, H.S. Mossholder, K.W., 2013. Transformational leadership, relationship quality, and employee performance during continuous incremental organizational change. Journal of Organizational Behavior, 34(7), pp.942-58. Choi, S., Cheong, K.K. Feinberg, R.A., 2012. Moderating effects of supervisor support, monetary rewards, and career paths on the relationship between job burnout and turnover intentions in the context of call centers. Managing Service Quality, 22(5), pp.492-516. Deb, T., 2009. Managing Human Resource And Industrial Relations. Excel Books. Dervitsiotis, K.N., 2011. The challenge of adaptation through innovation based on the quality of the innovation process. Total Quality Management Business Excellence, 22(5), pp.553-66. Diefenbach, T. Sillince, J.A., 2012. Crossing of Boundaries–Subordinates’ Challenges to Organisational Hierarchy. Research in the Sociology of Organizations, 35, pp.171-201. Diefenbach, T. Todnem, R., 2012. Reinventing Hierarchy and Bureaucracy: From the Bureau to Network Organizations. Bingley: Emerald Group Publishing. Giuliano, L., Levine, D.I. Leonard, J., 2011. Racial Bias in the Manager-Employee Relationship An Analysis of Quits, Dismissals, and Promotions at a Large Retail Firm. Journal of Human Resources, 46(1), pp.26-52. Hill, C., Jones, G?. Schilling, ?M., 2014. Strategic Management: Theory: An Integrated Approach. Mason: Cengage Learning. Hongjun, L. Yajia, G., 2012. Study on Chain Companies Human Resources Management. Information and Business Intelligence, 267, pp.227-32. Lutgen-Sandvik, P. Tracy, S.J., 2012. Answering Five Key Questions About Workplace Bullying How Communication Scholarship Provides Thought Leadership for Transforming Abuse at Work. Management Communication Quarterly, 26(1), pp.3-47. Myers, P., Hulks, S. Wiggins, L., 2012. Organizational Change: Perspectives on Theory and Practice. Oxford: Oxford University Press. Rosenfeld, S.A., 2012. Competitive Manufacturing: New Strategies for Regional Development. New Jersey: Transaction Publishers. Rugman, A.M., Oh, C.H. Lim, D.S., 2012. The regional and global competitiveness of multinational firms. Journal of the Academy of Marketing Science, 40(2), pp.218-35. Talib, F., Rahman, Z. Qureshi, M., 2011. A study of total quality management and supply chain management practices. International Journal of Productivity and Performance Management, 60(3), pp.268-88. Witell, L., Kristensson, P., Gustafsson, A. Lofgren, M., 2011. Idea generation: customer co-creation versus traditional market research techniques. Journal of Service Management, 22(2), pp.140-59. Wright, B.E., Moynihan, D.P. Pandey, S.K., 2012. Pulling the Levers: Transformational Leadership, Public Service, Motivation, and Mission Valence. Public Administration Review, 72(2), p.206–215. Case Study Analysis of Casual Togs There is a wide range of problems that may adversely affect the progress and competitiveness of organizations. These include structural problems, communication, management issues and failure to embrace change. Given that there is no fixed approach to management that is ideal for all organizations, each company has to ensure that it adopts the most ideal approach, which can be determined by several factors in the internal and external factors that are specific to the company (Hill et al., 2014). Businesses also need to ensure that they are flexible enough to promptly change in response to the adjustments that might be taking place in the tastes and preferences of their clients or even the tactics that their competitors in the industry are using. Companies that are not flexible enough might fail to maintain their relevance towards their target market segments and lose their competitive edge (Carter et al., 2013). This report presents a case analysis of Casual Togs, a women’s apparel company that is known for its moderately priced products. Most of the company’s products are blouses, shorts and knit dresses. In the analysis, the report highlights the problems that are being faced by the company and the factors that might have contributed to these issues. The importance of addressing these issues in a business is that it provides a guidance or basis for formulating strategies that will help to improve the company’s performance. The report also provides recommendations for Cy, Casual Togs’ principal stockholder, on the changes that he needs to make in the company. It also provides recommendations on how the company should change its management practice, structure and response to change, so as to avoid a recurrence or the problems it faces. The major problems facing the firm With reference to the case study of Casual Togs, there are a number of problems that are currently being faced by the company. One of these is that many of its products are being returned by consumers because of their low quality. For any business, the quality of products that are offered to clients is among the key attributes that determine its performance in the market (Bhardwaj Fairhurst, 2010). For Casual Togs, this also led to the loss of a major portion of its old loyal consumers. It also posed a challenge to the company in attracting new clients. Consequences of this issue include a drop in the company’s revenue and its overall brand position in the industry. It has also been outlined in the case study that the company also faces stiff competition from companies that have long been in the apparels industry as well as new upcoming ones. Another issue that faces Casual Togs lies in the human resource department. The company has failed to attract the necessary skills for it to run successfully. This is evidenced by the halt in the construction of the company’s distribution centre in the middle of the construction, which was attributed to the fact that the company did not get a qualified person who could supervise the construction project. In addition to this, two of the company’s designers resigned. This contributed to a drop in the company’s overall production in its nine centres by approximately 15%. The fact that Andy Johnson, the company’s budget manager and Sol Green, the market analyst could not speak to one another also clearly depicts a communication flaw among the employees in the firm. Judy, who was the company’s vice president, is also depicted in the case study as being aggressive in her communication with other employees. There are several incidents mentioned in the case study that highlight the failure by a section of the company’s executives and employees to embrace change. For instance, Judy objected most of the proposed changes, arguing that they were either too expensive or that they had been suggested by incompetent individuals. Another incident was when Andy rejected suggestions that were made by Bill Smith, his assistant, on new approaches that could be used in the collation and analysis of daily sales printouts so as to make better sales forecasts. Even though there are several other issues that are faced by Casual Togs in its operations, three main issues have been outlined in this section. These include the decline in the company’s competitiveness, human resource issues and the resistance to change among a section of the company’s staff. Causes of the Problems The first problem about the company is the fact that it is losing its old customers, and more of its products are being returned as a result of either poor quality or late delivery to customers. For any business to effectively win over the loyalty of its target customers, it has to be dependable in terms of the products and services it delivers (Dervitsiotis, 2011). Prolonged incidences of poor quality products and services or inconsistencies tend to repel customers. As earlier mentioned, there is high competition on the apparel and fashion industry, which also increases the purchasing power of buyers. Failure of one company meet consumer expectations, regardless of how slightly the gap may be, will make even the loyal customers to switch brands (Talib et al., 2011). Late delivery of products to customers also denotes the incompetence of the department that is concerned with the delivery of the company’s products. Another issue that is affecting Casual Togs lies in the human resource management approaches. With reference to the case study presented, there is evidence of a lack of equal of opportunities for career advancement in the company. An example is Andy, who had worked with the company for 15 years without any promotion because was not related with the other managers and was also of a different nationality. According to Choi et al. (2012), one of the causes of employee turnover is the failure of organizations to provide all the employees with a chance to attain their ultimate career goals. The aggressive nature with which Judy addresses employees in the organization also intimidates the employees and lowers their self esteem. This has an adverse effect on the organizational commitment of employees and has and ultimately, affects their levels of productivity (Adler, 2013; Lutgen-Sandvik Tracy, 2012). The issue of rigidity and failure to embrace change has also contributed to the problems being faced by Casual Togs. One of the organizational aspects that have led to this is the fact that Cy, the company’s president gave all the departmental heads the freedom to make decisions that they considered to be fit for the organization. Whereas it can be argued as an approach that is relevant to the present-day business environment, it poses a challenge to decision making when rapid change are to be made because the opinions of every departmental supervisor have to be considered (Myers et al., 2012). These factors have affected the effectiveness with which Casual Togs adjusts in response to the changes in the market, leading to its dwindling performance. This shows the need for organizations to be flexible enough to maintain its relevance to the target markets (Dervitsiotis, 2011). This section has presented some of the main factors that have led to the existence of the issues that faced by Casual Togs. These include the failure of the company to adhere to quality in the design of its products and the failure to motivate employees, which adversely affects their levels of commitment. Several measures have to be put in place to ensure that the earlier mentioned issues have been overcome. Suggestions for changes to be implemented by Cy, Casual Togs’ President In regard to the issues that have been earlier identified, there are different approaches that ought to be used to change the current situation of the organization. With regard to the quality issues that have led to a loss of clients by the company and increased returns of goods, the direct measure that has to be taken is to ensure that the designers of the company’s apparel products pay attention to detail so as to enhance the quality of the products (Bhardwaj Fairhurst, 2010). There is also a need to intensify the quality management process to ensure that defective products are minimized (Rosenfeld, 2012). As presented in the case study, market research that is carried out mainly focuses in the levels of sales that should be expected in certain seasons. However, it is also vital for the organization to incorporate the on-going trends in fashion so as to effectively address customer needs (Witell et al., 2011). Human resources in any organization are among the most valuable assets, and have a key contribution towards its overall success. However, it is vital for organizations to motivate them so as to increase their productivity and organizational commitment (Bratton Gold, 2012). One of issues that are evident at Casual Togs is that employees from a certain nationality are more likely to be promoted than the other employees. In this regard, Cy, the company’s president, needs to ensure that an equality policy is implemented to provide all employees with an equal chance of promotion within the organizational ranks (Giuliano et al., 2011). This will not only motivate employees to work more, but will also attract talented job seekers. The management meetings that were held between managers and other departmental leaders within the organization were informal, marred with emotionally charged arguments, shouting and door slamming. This is a clear indication of the failure to recognize authority an order during these meetings. It is also quite unlikely that such meetings met the intended objectives. To avoid recurrence of such scenarios, the company’s president needs to change the way board meetings are held from informal to formal (Diefenbach Todnem, 2012). This will instil a sense of order, and will increase the possibilities of attaining the goals set to be met in the meetings. In the presented case, there is evidence of interference of departmental operations by managers or vice presidents of different departments. An individual from a different department could question an action carried out in another department that has no connection to his. Whereas there is need for cross-functional communication and cooperation within an organization (Hongjun Yajia, 2012), such interferences as those depicted at Casual Togs are destructive. To limit this, the company’s president needs to change the structure of the organization (Deb, 2009). Suggestions to prevent future issues at Casual Togs To prevent future problems from occurring at the organization, it is necessary for Casual Togs to ensure that it makes the necessary adjustments. These include structural changes, management practices and their response to changes taking place in the competitive environment. Suggestions for change are provided in further detail below. Management Practice There are a number of changes that ought to be made in the management practices of Casual Togs. The individual in management that raises concern in the case study is Judy, the vice president. Her aggression towards employees, as well as her interference with operations across all departments within the organization, has to be addressed. Given that she is among the majority shareholders in the company and related to the president, there is no possibility of sacking her from the position she holds. Instead, she needs to be encouraged to attend management seminars so as to improve her employee management approach (Bratton Gold, 2012). Rather than being autocratic in her management and aggressive in communicating with other employees in the organization, she needs to change and become a persuasive or democratic in her management and assertive in communication (Adler, 2013). In persuasive management, managers provide a clear explanation to their employees as to why they have made a certa in decision. In democratic management, employees are allowed to make suggestions in the decision making process, and the opinion with the highest votes is selected (Hill et al., 2014). By being assertive in communication, points or arguments are firmly put across to other employees, but respect is still maintained (Adler, 2013). Cy’s approach of management is too lenient to departmental heads within the organizations. This has also affected the way in which he handles suppliers, who often take advantage of his leniency to secure tenders even though they are supplying products at a higher price. Even though his consultative approach to management allows departmental heads to take part in decision making, there is still a need for him to exercise authority, especially when holding meetings with them (Diefenbach Sillince, 2012). Structural Change Before making a suggestion on the structural changes that ought to be implemented in the organization, it is vital to describe the organizational structure of Casual Togs as depicted in the case study. Based on the informal nature of meetings between departmental heads and the company’s president and the lack of a clear hierarchy of authority in the firm, it can be argued that the organizational structure of the company is adhocratic (Deb, 2009). Even though such a structure is ideal in encouraging creativity and innovation among employees and effectively adjusting with the changes in the market, it also has several demerits. These include a difficulty to solve routine problems that may arise in the organization, an unclear line of authority and high exposure of the organization to risk (Diefenbach Todnem, 2012). With reference to the case study, even though Judy is the vice president, she seems to have more authority that the company’s president, Cy. In this regard, the company needs to consider changing its structure to a more formal and well structured bureaucratic structure (Dervitsiotis, 2011). Even though such structures are known to limit innovation and creativity within the organization, it may be ideal for Casual Togs for a number of reasons. These include easing the decision making process, reduction of the exposure to risk and the acknowledgement of a certain structure of authority that has to be adhered to (Bratton Gold, 2012). Implementing such a structure is likely to eliminate the emotionally charged informal meetings’ scenarios and also the interference of individuals like Judy in all organizational departments. Responding to Changes in the Competitive Environment Based on the fact that the apparels industry is highly competitive and dynamic, it is also necessary for the company to be flexible enough and ready to implement changes that will maintain its relevance to the target markets (Rugman et al., 2012). One of the measures that have to be undertaken to attain this objective is to intensify market research and carry it out on a regular basis. This could be through seeking customer feedback or studying the changing trends through observation. Market research also involves studying the tactics or strategies that are being used by competing companies in the industry (Witell et al., 2011). It is through these market research efforts that the Casual Togs will be able to adjust its product designs and marketing strategies to fit the market preferences while at the same time ensuring that it effectively competes with other players in the market. Maintaining a competitive edge in the industry also depends on the skills that the company has in its human resource force (Dervitsiotis, 2011). It is important for Casual Togs to hire employees that are not only qualified, but also innovative enough to come up with designs that will be well accepted by the target markets. Innovation can also be nurtured among employees in the organization by utilizing appropriate motivational and reward strategies (Wright et al., 2012). Workers at Casual Togs also need to be informed on the inevitability of change in organizations, and why they should always be ready for it. By so doing, resistance to change among employees will be reduced. Some of the changes that may need to be implemented at Casual Togs include technological advancements in the production of its apparel and alteration of product designs to reflect the needs in the market (Myers et al., 2012). Conclusion and Recommendations Conclusion This report has presented a case study analysis of Casual Togs, a fashion business that mainly deals in the manufacture and distribution of women’s apparels. After two decades of operation, the company’s performance in the market dropped due because of a number of reasons, which have been highlighted in the report. One of these is the poor quality of products, which led to an increase in the volume of returned products. It also led to the withdrawal of many old customers. Another issue that has been identified is the failure to keep employees motivated enough to increase their organizational commitment. The causes of these issues at Casual Togs have also been presented in the paper, as well as some suggestions on how the president of the company can make the necessary changes to improve the situation at the company. Suggestions that have been provides comprise of management changes, structural changes and how the company can respond faster to changes and competition in the market. Further recommendations that can improve the company’s brand position are presented hereunder. Recommendations In order for the company to appeal to a wider market and increase its returns, it needs to consider expanding its product line. As opposed to the current products that only target ladies, Casual Togs can also consider introducing men’s and children’s clothes. As presented in the case, the products that the company distributes are mainly shorts, blouses and some knit dresses. Introduction of other female apparel like skirts, trench coats and pants can also be advantageous for the company. The case has also highlighted the high costs of production that the company incurs. Though some of these costs are inevitable, the company can reduce the overall costs by using appropriate lean production strategies, which are aimed to minimize the cost and maximize production. Some of the approaches that can be used include minimization or even elimination of errors in the design and production of products and standardization of work processes. In terms of human resource management, the company needs to ensure that it hires and strives to maintain talented and innovative employees that will contribute towards its progress in the market. Some of the approaches to motivation include offering them a reasonable remuneration and rewarding them for unique contribution. Given that the fashion industry is quite competitive, failure to motivate and retain skilled employees may tempt them to cross over and work for competitor companies, which may be detrimental for Casual Togs. References Adler, G., 2013. Management Communication. New Jersey: Prentice Hall. Bhardwaj, V. Fairhurst, A., 2010. Fast fashion: response to changes in the fashion industry. The International Review of Retail, Distribution and Consumer Research, 20(1), pp.165-73. Bratton, J. Gold, J., 2012. Human Resource Management: Theory and Practice (5th edition). London: Palgrave. Carter, M.Z., Armenakis, A.A., Feild, H.S. Mossholder, K.W., 2013. Transformational leadership, relationship quality, and employee performance during continuous incremental organizational change. Journal of Organizational Behavior, 34(7), pp.942-58. Choi, S., Cheong, K.K. Feinberg, R.A., 2012. Moderating effects of supervisor support, monetary rewards, and career paths on the relationship between job burnout and turnover intentions in the context of call centers. Managing Service Quality, 22(5), pp.492-516. Deb, T., 2009. Managing Human Resource And Industrial Relations. Excel Books. Dervitsiotis, K.N., 2011. The challenge of adaptation through innovation based on the quality of the innovation process. Total Quality Management Business Excellence, 22(5), pp.553-66. Diefenbach, T. Sillince, J.A., 2012. Crossing of Boundaries–Subordinates’ Challenges to Organisational Hierarchy. Research in the Sociology of Organizations, 35, pp.171-201. Diefenbach, T. Todnem, R., 2012. Reinventing Hierarchy and Bureaucracy: From the Bureau to Network Organizations. 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