Art Management and Marketing assignment Essay Example | Topics and Well Written Essays - 3000 words

Art Management and Marketing assignment - Essay Example However, owing to the fact that there have been recent dynamics and shifts in this industry, stakeholders have been compelled to undertake proper analysis in relation to the facets of the art industry in order to make sound decisions. This project focuses on a case study analysis of Baxter Theatre and its external and internal environments that affect its success either positively or negatively. Moreover, it focuses on a discussion of forecasted cashflow and income statement of the organisation as well as the financial risks it faces as it continues with its operations. In addition, the case study uses the SWOT analysis tool to analyse the company’s enviroment in terms of strengths, weaknesses, opportunities and threats. The organisation focuses on curation and facilitating performances such as overnight hotel collaboratives and residency performances as well as provision of a platform for university and high school students to produce films and engage them in networking for a period of approximately two months, thus improving their capacity to perform in the favorite art activities. The long term goal that the organisation aspires to achieve is to create a society where art is appresciated and perceived not as an altertanative means of income, but rather a pertinent aspect of social and economic development. This is to be achieved through capacity building by narturing talent of young artists at university and high school level while creating awareness in the society on the need to appreciate art. There are various external factors that directly or indirectly affect the success of the organisation towards achieving its mission, short-term and the long-term goals. This because of the inherent potential threats and challenges these factors can cause to the organisations. One of the major external factors affecting the success of the organisation is competition from other well established art organisations (Mark, 2011).

Psychogeography Essay Example | Topics and Well Written Essays - 2000 words

Psychogeography - Essay Example In some cases, psychogeography is also concern on how the environment could influence how a person thinks (Prescott-Steed, 2013, p. 46). The study of psychogeography is significant in the profession of engineers and architects. Specifically the common elements associated with the study of psychogeography include: cultural and social critique, marginalized urban experiences, past experiences, re-enchantment of cityscape, space, spatial history, trauma, and walking. In relation to the common elements of psychogeography, this report aims to critically analyze and compare the context of Alan Bennet’s â€Å"A life like other people† (2009) with Matt Condon’s â€Å"Brisbane† (2010). Psychogeographic Comparison between the Text Written by Bennett (2009) and Condon (2010) In relation to the elements of psychogeography, there are similarities in the context of extracts take from the works of Bennett (2009) and Condon (2010). One of the most obvious similarities bet ween these two context is that the past experiences, regardless of whether or not the said experience is traumatic or a happy event a person has on a specific place, can last for a lifetime. For instance, Bennett (2009) mentoned that after so many years, he remembered a man who drowned in a canal situated close to the university boathouse at Calverley. This particular event has created a negative experience for Bennett. Bennett (2009) also remembered the hill that runs down to Rodley, the canal that runs parallel the railway, and in between the canal and the railway runs the Aire river. All these fixed environmental features brought back some old memories to Bennett. At the age of 20, Condon (2010) left Brisbane – the place where he was born. After 47 long years, Condon (2010) decided to go back to his hometown again. He live in the same house which is situated hundreds of metres away from the ponds. Condon mentioned that he remembered or at least he was able to imagine his c hildhood days within the same geographic area. Despite all the significant changes that took place within the same environment (i.e. the presence of computer stores, tanning salons, office buildings, and the bitumen road), Condon (2010) felt that nothing much has significantly changed due to the fact that the river, hills, and gullies are still situated in the same place. Basically, these two (2) entirely different scenarios clearly strongly suggest that the act of going back to the same geographic environment, regardless of the changes that took place in the city, could bring out the same old memories and/or the same old feeling each person had while staying in the same place. Change is the only thing that is constant in this world. In relation to the concept of urbanization, psychogeography is commonly used in the process of enabling human beings to change the urban life (Coverley, Psychogeography, 2010, p. 10). Within this context, psychogeographers usually aim to examine the imp act of different ambience of urban places on the feelings, emotions, mental stability, and socializing behaviour of people (Del Casino et al., 2011, p. 285; Prescott-Steed, 2013, p. 46). This further explains why most of the modern architects today are carefully analyzing how light can significantly affect positive ambience in space when creating a new architectural design (Knabb, 2007, p. 4). Re-enchantment of the cityscape is another